About me
Hi, I’m Muhammad Sulaman. I make marketing measurable.
A full stack digital marketer from Lahore, helping brands, agencies and service businesses in Pakistan, the UK, US, Canada and Europe grow with SEO, AI search, paid ads and clean tracking.
My story
From pharmacy to performance marketing
I studied a Doctor of Pharmacy (Pharm D) at the University of Sargodha. Along the way I found myself more and more drawn to how people search, compare and decide online, and that curiosity turned into a career.
Over the last six years I have worked across SEO, Google Ads, Meta Ads, Google Business Profile and analytics. Today I work on technical SEO and AI search optimisation for a global consumer brand’s UK and European websites, and I manage local SEO, paid ads, tracking and dashboards for service businesses in the UK and US.
I have also worked with well-known Pakistani fashion and retail brands, so I understand the local market as well as international ones. That mix is my strength. I bring big-brand standards, like careful audits, proper QA and clear reporting, to smaller businesses that need every pound and dollar to count.
My background in science still shapes how I work: test, measure, then decide. No guesswork and no vanity numbers.
How I work
What you can expect from me
Measure everything
If it cannot be tracked, we cannot improve it. Tracking is always step one.
Explain it simply
No jargon. You will always know what I did, why I did it and what happens next.
Be honest
If something is not working, I will tell you and change it. If you do not need a service, I will say so.
Keep learning
Search is changing fast with AI. I stay on top of it so your business does not fall behind.
Skills and tools
My everyday toolkit
I am hands-on with the platforms that matter for search, ads and analytics.
Qualifications
- Google Analytics CertificationGoogle Skillshop
- Analytics CertificationMeasureU
- Doctor of Pharmacy (Pharm D)University of Sargodha, 2022
Industries
Industries I know well
I have worked hands-on with these industries in Pakistan, the UK, US, Canada and Europe, so I already understand how their customers search and buy.
Let’s work together
Tell me about your business and goals. The first call is free and there is no obligation.